Meet The Team
Slater Dixon Director | Creative | Producer
Formally trained at the Dodge College of Film and Media Arts at Chapman University, Slater specializes in designing, capturing and creating celebrated content for agencies and brands. He is an accomplished creative thinker, problem solver, leader and collaborator.
Equal parts strategic thinker and artists' advocate, Slater is known for developing and guiding productions around the globe and in all forms of content; from social to broadcast. Slater is passionate about finding new ways to connect brands with audiences and test the limits of formats and budgets.
PAT Gerke Editor | Animator | Designer
Whether it was the broken toaster when he was five, or his first car as a teenager, Pat has always reveled in the simple and satisfactory act of making things work. It’s an art form as much as it is a process, simultaneously satisfying both hemispheres of Pat's brain.
Depending on the client ask, Pat assumes the role of animator or designer, engineer or programmer. Pat is most at home when he is left to chisel, hone, and polish motion graphic projects into gems. In a single word, Pat is the tinker at Avocado.
how it's done
We work with our clients by identifying key goals as well as project metrics in order to exceed our clients' expectations and leave our audience wanting more.
We get as close as possible by exploring opportunities at every angle. This is where we listen, learn and begin to shape as well as customize each production.
Here’s where we apply all of our research and learning in order to strategize and develop the most compelling stories possible. Creative concepting, treatments, story development, scripting and storyboarding all happens here.
Follow up dialogue allows us to tailor our workflow to meet the needs of every undertaking. We approach each creative hurdle as an opportunity. And every opportunity is met with enthusiasm and an open mind.
At the heart of everything we create and do lives our process. Our overall priorities are centered on strategy, creative and proper Pre-production planning.
strategy & creative
Script, Story & Visual Development
Set Design & Construction
Live Action Production
Camera, G&E Considerations
Cast & Crew
Animation / Graphics
Audio Design / Sweetening / Mix
Final Compression & Delivery